During 2nd day of #SISMasterClass2020, last Wednesday, Andreas Heyden, EVP Digital Innovations DFL Group, shared with us some thoughts...

Once there were very few stakeholders, with dominant media in each market, exclusive packages for advertisers for big events live. Then,...

New generations expect brands to take responsibilities, be more than product sellers, stand for something that makes a positive impact....

Make everyone healthier in the world seems to be a shared vision by different stakeholders in the market, and a key battleground...

Innovate or die. Traditional media are going through a deep crisis, the spread of new technologies affects them, and new generations are...

SoFi Stadium will open in Inglewood after more than five years of design and construction. Owner Stan Kroenke will see his dream of a $2...

“Mixed Reality is a blend of physical and digital worlds, unlocking the links between human, computer, and environment interaction. This...

As the return of live sports draws closer, teams and leagues are figuring out how to eventually welcome back fans. Let's take a look of...

La División de Honor Telcel de League of Legends cerrará su segunda temporada con broche de oro, innovando en la exposición de marca de...

Chelsea FC diversifies its sources of digital income. The projects have been developed through its company Chelsea Digital Ventures, the...

Por: Macarena Alexanderson, Directora Nielsen Sports , Mexico Es indudable el impacto que ha tenido la pandemia ocasionada por COVID 19...

Worldwide Olympic Partner and Global Sports Week Sponsor, Dow, has announced that its Olympic Games- and IOC-related carbon mitigation...

If you’ve ever imagined attending two World Cup matches in one day, now you can. Qatar’s size is what will set this tournament apart from...

How the 141-day break will impact the game on the court? Here some off-court storylines to keep an eye on : Coronavirus: The NBA has gone...